What it is
KickoffLabs runs giveaways, waitlists and product launches that grow through referrals.1 Every lead gets a unique share link and credit for each friend who signs up.2 On a referral waitlist, each verified friend who joins moves the member up the queue.3 Automatic emails go out at signup and at every milestone.3 Every plan includes landing pages, popups, fraud prevention and lead import and export.1
What people pay
| Plan | Price | Includes |
|---|---|---|
| Free | $01 | A mini-campaign for 100 uniques a month |
| Hobby | $13 per month billed annually; $19 billed month to month1 | 500 leads per month, unlimited campaigns, 1 brand and custom domain, autoresponder emails |
| Premium | $48 per month billed annually; $69 billed month to month1 | 2,500 leads per month, branding-free landing pages, reward level emails, integrations |
| Business | $99 per month billed annually; $145 billed month to month1 | 10,000 leads per month, no KickoffLabs branding, custom email templates and domains, advanced reporting |
| Enterprise | $202 per month billed annually; $289 billed month to month1 | 25,000 leads per month, SMS included, priority support |
Prices as listed on the official pages on 2026-10-07. Prices change, so check the sources below.
What the paid plans add
The free plan runs a mini-campaign for 100 uniques a month.1 Branding-free landing pages start on Premium, and Business removes KickoffLabs branding.1 Reward level emails and integrations start on Premium.1 Plans upgrade automatically when monthly leads exceed the limit.1
What a copy needs to do
- Waitlist signup page for one launch
- Unique referral link per signup
- Place in line that moves up with each referral
- Status page with place in line and referral count
- Welcome email with the place and link
- Email to members who reach 3 referrals
How to build it yourself
- Each signup is appended as a row in Google Sheets with email, code, referrer and time.4
- A Next.js route handler reads the rows and computes each place in line on page load.5
- The Node.js crypto module generates a random referral code for each signup.6
- Resend sends the welcome email with the place in line and referral link.7
- When a referrer reaches 3 referrals, the same endpoint sends them a milestone email.7
- Composio connects the buyer's Google Sheets and Resend accounts through auth configs.8
What a copy leaves out
- Giveaways, leaderboard contests and SMS
- Fraud detection on self-referrals
- A/B tests and tracking pixels
- KickoffLabs' name, logo and templates are not copied
Or order it built
$100, ready in 24 hours, 3 revisions. You pay only after we say yes, and a full refund if it does not work for you.
The wish, ready to sendBuild me my own referral waitlist for the launch of my product. Keep: a unique referral link per signup, a place in line that moves up with each referral, a welcome email with the link, an email to people who reach 3 referrals.Check this wish, $100
References
- KickoffLabs. KickoffLabs pricing: grow with referrals. Accessed 2026-10-07.
- KickoffLabs. How it works. Accessed 2026-10-07.
- KickoffLabs. Referral waitlist. Accessed 2026-10-07.
- Google for Developers. Method: spreadsheets.values.append. Accessed 2026-10-07.
- Next.js. Route Handlers. Accessed 2026-10-07.
- Node.js. Crypto. Accessed 2026-10-07.
- Resend. Send Email. Accessed 2026-10-07.
- Composio. Authenticating Tools. Accessed 2026-10-07.
KickoffLabs is a trademark of its owner. HundredBucks is not affiliated with KickoffLabs. A copy does what the product does, with its own name and design.